Startup Strategies and Entrepreneurship

About Course
This course is designed to provide a complete understanding of Startup Strategies and Entrepreneurship in both theoretical and practical way. It explains how ideas are transformed into successful businesses, covering each stage from ideation to execution. The do’s and don’ts of launching and scaling startups are discussed in detail, helping learners avoid common pitfalls. Real life examples and case studies are shared to illustrate business model development, funding options, and innovation strategies. By the end of the course, trainees will be able to design, validate, and pitch their own startup ideas with confidence and ready to turn concepts into impactful commercial ventures.
Learning Outcomes
After completing this course, a trainee will be able to:
- Understand the mindset and qualities of a successful entrepreneur.
- Identify and validate startup ideas using real-world problem-solving approaches.
- Develop a clear and practical business model and plan.
- Conduct customer research and design an effective value proposition.
- Pitch startup ideas confidently to investors, accelerators, and government programs.
- Build, test, and refine a Minimum Viable Product (MVP).
- Understand funding options, i.e bootstrapping, investment, and grants.
- Create a strong financial structure and maintain transparency.
- Develop marketing, branding, and go-to-market strategies for startups.
- Learn from real startup success and failure case studies.
- Build a sustainable growth strategy and plan for scaling.
- Understand innovation trends shaping the future of entrepreneurship.
Course Content
Module 1
Topic 1 | Course Orientation: Instructor Introduction, Learning Objectives and Target Audience
06:25Topic 2 | Understanding Startup Strategies and Entrepreneurship
06:46Topic 3 | Why the World Needs More Entrepreneurs
04:58Topic 4 | Startup Potential in Pakistan: Earnings, Opportunities & Challenges
05:28Topic 5 | Job Seeker vs Entrepreneur Mindset
04:56Topic 6 | Can You Start from Home? Yes, Here’s How
10:34Topic 7 | Types of Businesses (B2C, D2C, B2B, SaaS, etc.)
14:52Topic 8 | Digital vs Physical Startups
10:00Topic 9 | Identifying Gaps and Opportunities Around You
07:52Topic 10 | Global Case Studies: Startups that Began from a Room
06:38Topic 11 | Traits of Successful Entrepreneurs
06:00Topic 12 | Entrepreneurship for Women & Freelancers in Pakistan
07:14Topic 13 | Micro, Small, and Lean Startups: A Local Approach
06:49Topic 14 | How This Course Will Change Your Path
07:23Topic 15 | How to Generate Startup Ideas
08:33
Module 2
Module 3
Module 4
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